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GTM AI
Dear Stage 2
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Why Winning on G2 Helps you Win on LLMs
Advice for how startups can stand out early.
Sep 13
•
Liz Christo
1
How AI Is Rewriting Inbound Conversion: 3 Proven Use Cases
Proven in the Field: Three companies show how AI is already reshaping inbound workflows, and driving real results.
Sep 11
•
Mandy Cole
5
Build a Cold Email Scorecard in Less Than 15 Minutes with ChatGPT
Use ChatGPT to create a self-service checklist your SDRs will actually use
Sep 6
•
Liz Christo
4
1
August 2025
Don’t Let Culture Drift as You Scale
Tactics for keeping your company culture grounded as your team grows from 20 to 50 and beyond.
Aug 30
•
Liz Christo
3
How to Build Reliable Demo Environments
How startup teams can keep sales demos fresh and functional.
Aug 23
•
Liz Christo
2
Getting Started with Usage-Based Pricing
A step-by-step approach to testing usage-based and outcome-based pricing models for AI features.
Aug 16
•
Liz Christo
7
How to Build an AI Agent for Account Selection
A Tactical Guide Using OpenAI and Clay
Aug 14
•
Mandy Cole
6
1
Should We Offer Pilots?
How to navigate PoC requests without slowing your sales cycle.
Aug 9
•
Liz Christo
3
How to Win with iOS Call Screening
Tips to help outbound sellers craft better messages under Apple’s new update.
Aug 2
•
Liz Christo
July 2025
How to Use AI to Convert More Deals
(5 Simple Step-by-Step Plays)
Jul 30
•
Mandy Cole
3
Should My Company Invest in a Reddit Strategy?
Why founders should care about Reddit’s influence on LLMs and organic discovery.
Jul 26
•
Liz Christo
6
We're launching a new series: GTM AI
A new content series focused on real-world, tactical ways AI is shaping go-to-market, and what that actually means for early-stage founders and…
Jul 24
•
Liz Christo
5
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