Giving Thanks: Highlights from Dear Stage 2

Celebrating two years of community and five standout GTM posts for your holiday reading.

Happy Thanksgiving!

This week, I’m taking a break from our regularly scheduled programming. In lieu of GTM advice, I want to say thank you to both our readers and contributors. I started this blog almost 2 years ago and feel so lucky to have the community of Stage 2 LPs behind me helping to answer your most pressing GTM (and recently more general startup 🤷‍♀️) questions. 

If you are looking to dig into some content this holiday weekend, here are 5 of my favorite posts:

1. Why AEs need to be generating their own pipeline

2. Product Usage Data > Revenue Cohorts

3. Venturing into ABM: Advisor for early-stage GTM Teams

4. Streamline account planning with AI

5. 2025 Planning: Why CCAC is the Metric You Need to Watch

Have a question?

Interested in contributing? 

I’d love to hear from you - liz@stage2.capital!

Until next week!